When businesses search for:

• “office space near me”
• “co working Sunderland”
• “serviced offices South Shields”
• “office rental Newcastle”

they are usually looking to arrange a viewing soon.

In fact, 76% of people who search locally on their smartphone visit a business within 24 hours.

That means your Google listing plays a huge role in whether a potential tenant enquires with you — or contacts another workspace nearby.

Why Virtual Tours Are So Powerful for Office Spaces

Businesses choosing office space often want to see:

• Layout and design
• Meeting rooms
• Breakout areas
• Facilities
• Reception areas
• Overall environment

before arranging a physical visit.

A virtual tour allows potential tenants to:

• Walk through your office online
• Explore meeting rooms
• View workspace areas
• Experience the environment

before committing to a viewing.

This helps generate higher quality enquiries and speeds up decision making.

Office Virtual Tour Statistics

Research shows immersive content can influence decisions:

• Businesses with virtual tours are 2x more likely to generate interest
• Listings with immersive content receive up to 87% more engagement
• Customers spend up to 5–10x longer on listings that include virtual tours
• 67% of people say online imagery influences their decision
• 74% of customers are more likely to visit a business with a virtual tour

For office providers, this can directly influence tenant enquiries.

Why Google Maps Optimisation Matters for Office Providers

When someone searches locally for office space, Google often displays the top three businesses in the Map 3-Pack.

Businesses featured here receive up to 44% of total clicks.

Optimising your Google Business Profile helps your office space:

• Appear higher in local searches
• Increase enquiries
• Get more phone calls
• Generate direction requests
• Attract new tenants

Stand Out From Other Office Providers Across the North East

Many office providers still rely on:

• Basic listings
• Static photos
• Limited online updates

Adding a virtual tour and optimising your listing helps your business:

• Rank higher locally
• Improve tenant confidence
• Increase enquiries
• Improve visibility
• Convert searches into viewings

Go Local 360 helps office providers across the North East improve their visibility through immersive Matterport virtual tours and expert Google Maps optimisation.